Enhanced Games: The Business of Breaking World Records

Enhanced Games is now a public company, and its leaders are making a bold pitch: this is not just a sports event, it is a business built around performance, science, athlete data and consumer health. In this exclusive Benzinga interview, Enhanced CEO Max Martin and CFO Sid Banthiya discuss ENHA, the company’s NYSE debut, the first Enhanced Games in Las Vegas, why they believe performance enhancement should be brought “out in the open,” and how they plan to turn record-breaking athletic performance into a larger business. They also explain how Enhanced Games is being built for digital distribution, why the company sees athletes as proof points, and what investors should understand about the public company behind one of the most controversial new ideas in sports. Chapters 00:00 Enhanced Games and the original idea 02:11 What is ENHA? Sports league, media company or health brand? 03:09 What people misunderstand about Enhanced Games 05:31 ENHA’s NYSE debut and pressure before the first Games 07:42 What ringing the NYSE bell means 09:15 Athlete roster, Olympians and world-record potential 11:44 The custom-built Las Vegas event space 14:34 Is Enhanced Games competing with the Olympics? 16:23 Why athletes are joining Enhanced Games 17:45 What surprised Max and Sid while building the company 18:56 When Enhanced became a real business 21:07 The origin story behind Enhanced Games 24:25 The world-record moment that changed everything #EnhancedGames #ENHA #Benzinga 🖥️ Try Benzinga Pro FREE with a 14 day trial: https://www.benzinga.com/pro/register 📈 Take your trading to the next level with our suite of premium research services and tools: https://www.benzinga.com/services 🌐 Find more market-moving insights at https://www.benzinga.com — your one-stop destination for the latest financial news, data, and expert analysis to stay ahead of the markets. 📲 Follow us on socials @benzinga ------------------------------------------------------------------------------------ 🔹Free Benzinga Webinars: https://www.youtube.com/watch?v=LQ2jOJNkDfI&list=PL4k0fH8EgI3YTdqniRmxrvz97w3IQ61rD 🔹Benzinga Pro Tutorials: https://www.youtube.com/watch?v=a2FaHhLIrks&list=PL4k0fH8EgI3YMwoBMFXGvVMkgixFymmei&pp=gAQB 🔹Earnings Calls: https://www.youtube.com/watch?v=C2-AoCw64Ok&list=PL4k0fH8EgI3buZI5529R53wJUNd9NS4_s 🔹Premarket Playbook: https://www.youtube.com/playlist?list=PL4k0fH8EgI3ZVRPM7INpG--GvohnBVTnT 🔹Benzinga's All Access: https://www.youtube.com/playlist?list=PL4k0fH8EgI3bQSn91atO-3lPT4V6Nwsmh 🔹Subscribe To The Channel: https://www.youtube.com/@Benzinga ------------------------------------------------------------------------------------ ⚠️ Disclaimer: Investing in financial markets carries risk, and there are no guaranteed returns. All information is for educational purposes only and should not be taken as financial advice. Always do your own research and speak with a qualified financial advisor before making investment decisions. Only invest what you can afford to lose. Past performance does not guarantee future outcomes.